In recent years, Israel has faced significant challenges in managing its public relations and image on the international stage. The ongoing conflict with Palestine, political tensions in the region, and the rise of social media have all played a role in shaping how Israel is perceived around the world. Despite efforts to promote itself as a modern and democratic state, Israel has struggled to combat negative narratives and misinformation that often dominate the global discourse.
In today's digital age, the use of artificial intelligence (AI) in various industries has become prevalent, including the field of public relations. One particular area where AI is making a significant impact is in trading with Israel, a country known for its thriving technology sector and innovative start-up ecosystem.